Founder & Managing Director
Bachelor of Science (Honours) – BSc (Hons) Biochemistry
Diploma in Nutritional Science (Dip.Nut.Sci.)
Graduated from Massey University in 1982
Peter Lehrke has 30 years experience in human and veterinary pharmaceuticals, dietary supplements, cosmetics, and nutritionals, with roles including product development, manufacturing, project management and general management. His career includes time in senior management roles with the world’s largest pharmaceutical company Glaxo Pharmaceuticals (now GSK), PharmaPacific (division of Fernz Corporation and Nufarm), Douglas Pharmaceuticals (New Zealand’s largest pharmaceutical manufacturer), General Manager of GMP Pharmaceuticals who are New Zealand’s fastest growing contract manufacturer of dietary supplements, and General Manager of Research and Development for New Image Group.
He has project managed the design, build and establishment of Douglas Pharmaceuticals Fiji facility, the first certified pharmaceutical factory in the Pacific Islands. Peter grew GMP Pharmaceuticals from $3.5 million to $10 million in 2006 which won the Natural Products New Zealand industry Exporter of the Year Award 2007. He then joined New Image Group in January 2007 and lead the Research and Development and Technical Teams and has served on the Executive Board of Natural Products New Zealand since 2003.
Peter explains here why he enjoys using his wide experience to support businesses in developing world-beating products:
“Through my love of sports such as tennis I developed an interest in health and fitness, which has now grown into a passion for healthy active living. I became more and more aware of how good nutrition is essential for peak performance in all aspects of life, not just on the tennis court. I believe that good quality supplements are essential if we are to get the most out of the time we spend in this life, and that we can not only improve our quality of life but also extend our lives with good nutritional supplements, natural health products, complementary medicines and natural skincare and personal care products. My clients and their customers share this need, and so I am enthusiastic about helping them experience the benefits of great products. My business experience ensures that my clients deliver these great products to the market in a cost-effective and timely manner, resulting in exceptional return on investment”